Who we are
Although us brothers (Omer and Dave) started Off The Waffle, it
couldn't have been done without the help of our entire family. Our older sister,
Shany, gave us a nice start before we opened by helping design our logo aka The
Waffle Guy. Two months after opening the brothers called Shimon, our dad and
asked him for some help. He happily came to help and we were all in business!
Our mother, Rachel and our little sis Vered also came to help out. Everyone was
enthusiastic to help which added a lot of fun to it.
During our spare time we like to eat waffles, drink chocolate milk and play our
awesome Off The Waffle arcade game.
How we started
It all started when we (Omer and Dave) were traveling around the
world and decided to reunite in San Francisco. Upon arriving we purchased a car
for $1,000 and headed up north with no particular plan (turns out that about 25%
of Eugene residents have very similar stories). We had some friends who had
introduced us to Eugene a few years back so we decided to go on an adventure and
check it out. As couchsurfing was (and generally is) economical, we couchsurfed
for about two months and eventually settled down in the converted music shop
that would soon be our waffle shop!
Having grown up in Belgium, we always enjoyed eating Liege waffles which could
be found anywhere at one of many street vendors. After years of perfecting the
waffle recipe, on February 16, 2008 it was decided that our waffles would be
available at a retail location (Yippie!).
We were open to the public for about two weeks before we had to expand the
customer area to three times its original size! A year later we opened a 24 hour
waffle cart on 13th Ave., but had to close it down because of a plumbing
malfunction (its weird, we know). We eventually closed down our original
location as well and moved in to the old Baskin Robbins place at 2540 Willamette
St. and remodeled the entire facility.
About Liege Waffles:
The two most common types of waffles in Belgium are the Brussels
(named after the city of Brussels) and the Liege waffles (named after the city
of Liege) .
Those who reside in America are used to being served an Americanized version of
the Brussels waffle when ordering a "Belgian Waffle". It is light and, more or
less, made from pancake-type batter.
Liege waffles are made from a yeast-based dough containing imported Belgian
pearled sugar, which caramelizes throughout the waffle due to its high melting
point. This caramelization effect is the secret that gives our waffles the
unique flavor and essence that may flatter, impress, delight, empower, and maybe
even confuse you.